A Postcard Your Customers Will Actually Read
It looks like someone sat down and wrote it specifically for them. Because to them, it does.
Your customer's first name. A personal message. And a fluorescent pink highlighter
message with an arrow calling out and circling exactly what you need them to notice, a phone number, an expiration date, a dollar amount. It stops them before they can decide not to read it.
This level of personalization, specifically the variable data pink highlighter, is something no other supplier in the direct mail industry can offer. We've protected it because it's the core of why our product works. The highlighter draws the eye. The handwritten-style message creates the connection. The combination drives response.
We mail many millions of these postcards year after year, to customers all over the United States. The response rates have been consistent, and consistently higher than any other format our clients have tested against it.
What's On The Postcard
Variable handwritten-style personalization, name, message, specific details, unique to each recipient
Fluorescent pink hand-drawn arrow and circle around the phone number or call-to-action
Full-color printed front side, your design, your brand
USPS first-class delivery to any address in the United States
From First Call to the Post Office, We Handle Everything
Step 1
We Learn Your Business
We start with a consultation to understand your company, your ideal customer, and your goals. Who are you trying to reach? How often do you want to mail? What does a great response look like for you?
Step 2
We Build Your List
Based on your goals, we identify the right mailing list strategy. That might be your existing customer database, a targeted prospect list filtered by income, home value, age, or buying preferences, or saturation mailing along specific postal carrier routes. We find the audience most likely to respond.
Step 3
We Design Your Postcard
Once we know your list, we work on both sides of the postcard: the full-color ad side and the handwritten side. We help you choose the right hook, message, offer, and call to action to maximize response rates.
Step 4
You Receive an Invoice
When you're ready to move forward, we send an invoice. Production begins after payment is received.
Step 5
You Approve the Final Proof
We send a digital proof for your review and approval before anything is produced.
Step 6
We Produce and Mail
Your order goes into production immediately after approval and is delivered to the post office the next business day.